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Essentials of Contemporary Management (Asia Global Edition) 6/e

Essentials

沒有庫存
訂購需時10-14天
9789814575126
Jones
華泰文化
2014年9月29日
360.00  元
HK$ 342
省下 $18
 
二樓書卷使用細則 二樓書卷使用細則





ISBN:9789814575126
  • 叢書系列:管理學
  • 規格:平裝 / 545頁 / 普通級
    管理學


  • [ 尚未分類 ]











      The authors present management in a way that keeps it relevant to students even if they lack exposure to a real-life? management context. The authors accomplish this through a diverse set of examples and the most popular feature of the text, Manager as a Person? in Chapter 2. This chapter discusses managers as real people with their own personalities, strengths, weaknesses, opportunities, and problems. This theme is carried throughout the remaining chapters.






    PARTI:MANAGEMENTANDMANAGERS

    Ch1TheManagementProcessToday

    Ch2Values,Attitudes,Emotions,andCulture:TheManagerasaPerson



    PARTII:THEENVIRONMENTOFMANAGEMENT

    Ch3ManagingEthicsandDiversity

    Ch4ManagingintheGlobalEnvironment



    PARTIII:PLANNING,DECISIONMAKING,ANDCOMPETITIVEADVANTAGE

    Ch5DecisionMaking,Learning,Creativity,andEntrepreneurship

    Ch6Planning,Strategy,andCompetitiveAdvantage



    PARTIV:ORGANIZINGANDCHANGE

    Ch7DesigningOrganizationalStructure

    Ch8Control,Change,andEntrepreneurship



    PARTV:LEADINGINDIVIDUALSANDGROUPS

    Ch9Motivation

    Ch10LeadersandLeadership

    Ch11EffectiveTeamManagement

    Ch12BuildingandManagingHumanResources



    PARTVI:CONTROLLINGESSENTIALACTIVITIESANDPROCESSES

    Ch13CommunicationandInformationTechnologyManagement

    Ch14OperationsManagement:ManagingVitalOperationsandProcesses





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