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Essentials of Economics(9版)

Essentials

沒有庫存
訂購需時10-14天
9780071314763
Bradley R. Schiller
華泰文化
2015年1月13日
333.00  元
HK$ 316.35  






ISBN:9780071314763
  • 叢書系列:經濟學原理
  • 規格:平裝 / 378頁 / 普通級
    經濟學原理


  • 商業理財 > 經濟/趨勢 > 經濟學











      Schiller’s Essentials of Economics is the market leader for the one-semester survey course, praised for its strong policy focus and core theme of seeking the best possible answers to the basic questions of WHAT, HOW, and FOR WHOM to produce. The 9th edition is benefitted by SmartBook, the first adaptive reading experience designed to engage students with the content in an active and dynamic way, as opposed to the passive and linear reading experience they are used to. As a result, students are more likely to master and retain important concepts in the survey course.



      As in previous editions, students are confronted early on with the reality that the economy doesn’t always operate optimally, either at the macro or micro level, and are encouraged to examine the policy challenge of finding the appropriate mix of market reliance and government regulation that generates the best possible outcomes. In addition to the suite of resources available within Connect Economics, over 100 key topics are reinforced with interesting and innovative videos on YouTube, provided to help non-majors see the relevance of economics.





    PART I: BASICS

    Ch 1 The Challenge of Economics

    Ch 2 The U.S. Economy

    Ch 3 Supply and Demand



    PART II: MICROECONOMICS

    Ch 4 Consumer Demand

    Ch 5 Supply Decisions

    Ch 6 Competition

    Ch 7 Monopoly

    Ch 8 The Labor Market

    Ch 9 Government Intervention



    PART III: MACROECONOMICS

    Ch 10 The Business Cycle

    Ch 11 Aggregate Supply and Demand

    Ch 12 Fiscal Policy

    Ch 13 Money and Banks

    Ch 14 Monetary Policy

    Ch 15 Economic Growth

    Ch 16 Theory and Reality



    PART IV: INTERNATIONAL

    Ch 17 International Trade




    其 他 著 作
    1. Essentials of Economics (11版)
    2. Essentials of Economics(10版)
    3. Essentials of Economics