Frederick S. Hill與Mark S. Hiller所著的第四版《管理科學概論》(Introduction to Management Science)章節架構分明,而且每章章末都有精彩的個案。
本書除了維持原有特色-模式建立、個案研究、試算表。此次改版亦做了一些重要的改進,包括:
一、結合新版Excel2010
二、連結描述引人注目之真實應用的文章
三、新問題、已解問題與個案
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1.Offer the latest information: Updated Software Coverage–Including Excel 2010.
2.Provide lots of opportunities to practice: This edition includes 55 new end-of-chapter homework problems and 2 new cases.
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Robbins/DeCenzo is a brief, paperback text that gives students more depth and breadth with practical tools to practice their management skills than any other textbook.
The eighth edition provides a self-c
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@此譯本的章節編排方式大致與原書相同,然為使全書更為精簡並且符合實際的學習需要,將原書部分內容與習題省略不譯,尤其是刪除國內較少使用的QM for Windows 軟體介紹,但仍以維持原著的精神為宗旨。
本書的特色詳細說明如下:
1.以實務應用為導向、盡量避免艱澀的數學符號和公式。
2.各章所介紹的模式化技術均是以例題直接說明其應用情形,有助於讀者了解問題模式化的過程。
3.為符合管理科學的現代趨
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@. NEW ”TOUGH TIMES, TOUGH CHOICES” FEATURE REFLECTS TODAY’S MOST TIMELY MANAGEMENT CHALLENGES.
. ALL-NEW BOXED FEATURES HIGHLIGHT TODAY’S MOST INTRIGUING OR EMERGING MANAGEMENT ISSUES.
. NEW CALL-OUT QUO
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.Integration of the New Excel 2010.
.New Partnership with INFORMS. New to this edition is a link to the journal articles that fully describe these applications, though a special arrangement with The Inst
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Robbins/DeCenzo is the best-selling, brief, paperback text that gives students more depth and breadth of practical tools to practice their management skills than any other textbook.
New author Mary Coult
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1.In order to aid students in learning practical skills through the most up-to-date version of this widely-used spreadsheet program, this edition includes new spreadsheets for Excel 2007.
2.In the end-of-
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Unique student oriented formatting: Stevenson-Ozgur includes more Excel Screen shots along with complete Excel cell formulae in virtually every example. This provides more detail and better reference support
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