@Written by the author who helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation, this Third Edition brings the subject in line with current business strategy. It also presents information in a newer organized format that aligns more closely with how the topics are presented and discussed in the classroom. Also included is a wider discussion of how science and technology interact with the global economy.
作者簡介
Frederick Betz
現職:Portland State University
目 錄
T I: TECHNOLOGY COMPETITIVENESS—BUSINESS BASE OF INNOVATION
Ch 1 Technological Innovation
Ch 2 Innovation and Economy
Ch 3 Innovation and National Systems
Ch 4 Innovation Research
Ch 5 Innovation and Corporate R&D
Ch 6 Innovation and Markets
Ch 7 Innovation and Product Development
Ch 8 Innovation and Strategy
PART II: TECHNOLOGY STRATEGY—TECHNICAL BASE OF INNOVATION
Ch 9 Integrating Technology and Business Strategy
Ch10 Inventing Technology
Ch11 Technology Systems
Ch12 Product Systems
Ch13 Service Systems
Ch14 Biotechnology Systems
Ch15 Ethics and Technology
PART III: INNOVATION HANDBOOK
Ch16 Innovation Practice