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Management:Skills and Application (第14版)

Management:Skills

沒有庫存
訂購需時10-14天
9780071326438
Rue、Ibrahim、Byars
華泰文化
2013年5月14日
360.00  元
HK$ 342
省下 $18
 
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叢書系列:管理學
規格:平裝 / 552頁 / 普級 / 單色印刷 / 14版
出版地:台灣


管理學


專業/教科書/政府出版品 > 管理類 > 行銷 > 行銷管理









  1.Revised Communications and Decision-Making chapters. These revisions expand on the use of modern technology and social media.

  2.Updated International Business chapter to reflect the significance of this topic in today’s world.

  3.Expanded Understanding Work Groups and Teams chapter to include a discussion of social loafing and virtual teams.

  4.New! Section in the Leadership chapter that includes the importance of emotional intelligence.

  5.Updated 80 percent of the Management Illustrations used throughout the text.

  6.Chapter Previews: real-life, up-to-date vignettes that illustrate one or more of the major points covered in the respective chapters. Preview analysis questions are presented at the end of each vignette to help the student relate the chapter material to the preview.

  7.Management Illustrations: brief, chapter-related actual corporate examples found in boxes throughout the chapters. These illustrations present more than 85 examples of concepts contained in the text, and most contain URLs of the companies detailed in them.

  8.Corporate/Organization References: more than 200 references to actual corporations and organizations. We are extremely proud of these references that will best serve to bridge the gap between theory and practice. Look for them in the text itself, chapter previews, and management illustrations.

  9.Margin Glossary: key terms defined where mentioned in the text. This feature is especially helpful to students reviewing chapter material for study and/or testing.

  10.Review Questions: these questions, at the end of each chapter, tie directly back to the learning objectives. By tying the chapter concepts together from beginning to end, students can evaluate their understanding of key constructs and ideas.

  11.Skill-Building Questions: end-of-chapter questions designed to promote critical thinking. These questions ask students to get to a deeper level of understanding by applying, comparing, contrasting, evaluating, and illustrating ideas presented in the chapter.

  12.Skill-Building Exercises: end-of-chapter tools for students and instructors. These exercises can be assigned on the spot in class or as homework.

  13.Case Incidents: end-of-chapter short cases for students. These incidents present lifelike situations requiring management decisions related to the material covered in the respective chapters. As with the skill-building exercises, these can be assigned in class or as homework.

作者簡介

Leslie W. Rue

  現職:Georgia State University

Nabil A. Ibrahim

  現職:Augusta State University



PART I: FOUNDATIONS
Ch 1 Management in a Diverse Workplace
Ch 2 The Management Movement
Ch 3 Developing Communication Skills
Ch 4 Decision-Making Skills

PART II: CONTEMPORARY ISSUES
Ch 5 Ethical, Social, and Legal Responsibilities of Management
Ch 6 International Business

PART III: PLANNING AND ORGANIZING SKILLS
Ch 7 The Basics of Planning and Strategic Management
Ch 8 Organizing Work
Ch 9 Organizational Structure
Ch10 Understanding Work Groups and Teams

PART IV: STAFFING SKILLS
Ch11 Staffing
Ch12 Employee Training and Development

PART V: DIRECTING SKILLS
Ch13 Motivating Employees
Ch14 Developing Leadership Skills
Ch15 Managing Conflict and Stress
Ch16 Managing Change and Culture

PART VI: CONTROLLING SKILLS
Ch17 Management Control
Ch18 Appraising and Rewarding Performance

PART VII: OPERATIONS MANAGEMENT
Ch19 Operations Management and Planning
Ch20 Operations Control




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