- 定價127.00元
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折優惠:HK$101.6
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軍事傳播向運算轉
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沒有庫存 訂購需時10-14天
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9789860574425 | |
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林頌堅,胡光夏,陳竹梅,陳靜君,陳聰盛,孫復威,曹開明,黃啟鈞,鄭佑楨,劉大華,蔡明朗,賴少逸 | |
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國防部政治作戰學院 | |
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2018年11月01日
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100.00 元
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HK$ 90
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詳 細 資 料
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ISBN:9789860574425叢書系列:國防軍事規格:平裝 / 174頁 / 17 x 23 cm / 普通級 / 單色印刷 / 初版出版地:台灣 國防軍事
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分 類
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專業/教科書/政府出版品 > 政府出版品 > 國際/國防/外交 > 國防軍事 |
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內 容 簡 介
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本書分別以文本探勘、社會網絡分析、語料庫分析、資料探勘等大數據相關的運用取徑,在遭遇新傳播科技影響下的軍事傳播範疇中的應用作為主軸,探索軍事傳播研究像運算轉之可能性。
英文內容大要:The development of communication technology is changing the publics’ lifestyle, including social behavior, information preceding procedure, and entertaining — this changing of lift style left enormous information online, such as shopping decision, conversation on public agendas, and media using footprint. While these so-called “digital footprint” data are collectible, the communication landscape is expanding to solve research difficulties that previous research paradigm cannot solve. This crux trends would impulse social science paradigm shifting. Variety of unique research challenges are considered possible while big data and computational data are available. This book is elaborating this trend into two ways, including theoretical framework constructing and practice case studies. The editor-in-chief is brought in some vital points of military communication issues, such as data mining, text mining, and corpus content analysis to explore the focal point of military communication research.
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