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成為賈伯斯:天才巨星的挫敗與孕成
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Economics(ISE) (22版)

Economics(ISE)

沒有庫存
訂購需時10-14天
9781260570618
Campbell R. Mcconnell,Stanley L. Brue,Sean M. Flynn
華泰文化
2020年6月12日
433.00  元
HK$ 411.35
省下 $21.65
 
二樓書卷使用細則 二樓書卷使用細則





ISBN:9781260570618
  • 叢書系列:經濟學原理
  • 規格:平裝 / 857頁 / 21 x 27.6 x 2.7 cm / 普通級 / 全彩印刷 / 22版
  • 出版地:台灣
    經濟學原理


  • [ 尚未分類 ]











      Optimize your outcomes. With McConnell/Brue/Flynn, improving outcomes has never been simpler. If given the chance to work harder or smarter, which would you choose? This product’s modern approach makes learning and applying economics easier for instructors and students alike. From real-life examples to cutting-edge learning resources, McConnell offers a student-centered learning environment that presents the subject matter in new and engaging ways. For instructors, a fully supportive teaching package does the heavy lifting so you can focus on what you love.


     





    PART I: INTRODUCTION TO ECONMICS AND THE ECONOMY

    Ch 1 Limits, Alternatives, and Choices

    Ch 2 The Market System and the Circular Flow



    PART II: PRICE, QUANTITY, AND EFFICIENCY

    Ch 3 Demand, Supply, and Market Equilibrium

    Ch 4 Market Failures Caused by Externalities and Asymmetric Information

    Ch 5 Public Goods, Public Choice, and Government Failure



    PART III: CONSUMER BEHAVIOR

    Ch 6 Elasticity

    Ch 7 Utility Maximization

    Ch 8 Behavioral Economics



    PART IV: MICROECONOMICS OF PRODUCT MARKETS

    Ch 9 Businesses and the Costs of Production

    Ch10 Pure Competition in the Short Run

    Ch11 Pure Competition in the Long Run

    Ch12 Pure Monopoly

    Ch13 Monopolistic Competition

    Ch14 Oligopoly and Strategic Behavior

    Ch15 Technology, R&D, and Efficiency



    PART V: MICROECONOMICS OF RESOURCE MARKETS AND GOVERNMENT

    Ch16 The Demand for Resources

    Ch17 Wage Determination

    Ch18 Rent, Interest, and Profit

    Ch19 Natural Resource and Energy Economics

    Ch20 Public Finance: Expenditures and Taxes



    PART VI: MICROECONOMIC ISSUES AND POLICIES

    Ch21 Antitrust Policy and Regulation

    Ch22 Agriculture: Economics and Policy

    Ch23 Income Inequality, Poverty, and Discrimination

    Ch24 Health Care

    Ch25 Immigration



    PART VII: GDP, GROWTH, AND INSTABILITY

    Ch26 An Introduction to Macroeconomics

    Ch27 Measuring Domestic Output and National Income

    Ch28 Economic Growth

    Ch29 Business Cycles, Unemployment, and Inflation



    PART VIII: MACROECONOMIC MODELS AND FISCAL POLICY

    Ch30 Basic Macroeconomic Relationships

    Ch31 The Aggregate Expenditures Model

    Ch32 Aggregate Demand and Aggregate Supply

    Ch33 Fiscal Policy, Deficits, and Debt



    PART IX: MONEY, BANKING, AND MONETARY POLICY

    Ch34 Money, Banking, and Financial Institutions

    Ch35 Money Creation

    Ch36 Interest Rates and Monetary Policy

    Ch37 Financial Economics



    PART X: EXTENSIONS AND ISSUES

    Ch38 Extending the Analysis of Aggregate Supply

    Ch39 Current Issues in Macro Theory and Policy



    PART XI: INTERNATIONAL ECONOMICS

    Ch40 International Trade

    Ch41 The Balance of Payments, Exchange Rates, and Trade Deficits

    Ch42 The Economics of Developing Countries




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