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定價93.00元
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折優惠:HK$74.4  | 
        
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                | Principles of Economics (Custom Edition) 7/E |  
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                      | |   |  |   沒有庫存
 訂購需時10-14天
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                            |  |   |  | 9781305008908 |  |  
                            |  |   |  | Gregory Mankiw |  |  
                            |  |   |  | 華泰文化 |  |  
                            |  |   |  | 2014年4月28日 |  |  
                            |  |   |  | 453.00                               元 |  |  
                            |  |   |  | HK$ 430.35 |  |  
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                | 詳 細
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 | ISBN:9781305008908叢書系列:經濟學原理規格:平裝                                             / 853頁 / 普通級 經濟學原理
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1."In the News" boxes include excerpts from many newspaper articles and encourage students to apply basic economic theory to discover how economics can provide an illuminating new perspective and enable greater understanding of world events.
 
 
 
 2."FYI" boxes provide additional material to expand key concepts and discussions by offering a glimpse into the history of economic thought, clarifying technical issues, and exploring supplementary topics you might choose to complement your core lectures.
 
 
 
 3.Economic theory is most useful and interesting when applied to actual events and policies, which is why the text contains numerous Case Studies to vividly illustrate the real-world applications and consequences of key principles.
 
 
 
 4."Quick Quizzes" follow each major section to help students check their comprehension of what they just learned and to focus their review when preparing for exams.
 
 
 
 5.Each chapter contains a variety of problems and applications that encourage students to apply the material they have learned. These practical, interesting activities serve equally well as homework assignments and starting points for lively classroom discussions.
 
 
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                | 目 錄
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PART I: INTRODUCTION
 
 Ch 1 Ten Principles of Economics
 
 Ch 2 Thinking Like an Economist
 
 Ch 3 Interdependence and the Gains from Trade
 
 
 
 PART II: HOW MARKETS WORK
 
 Ch 4 The Market Forces of Supply and Demand
 
 Ch 5 Elasticity and Its Application
 
 Ch 6 Supply, Demand, and Government Policies
 
 
 
 PART III: MARKETS AND WELFARE
 
 Ch 7 Consumers, Producers, and the Efficiency of Markets
 
 Ch 8 Applications: The Costs of Taxation
 
 Ch 9 Application: International Trade
 
 
 
 PART IV: THE ECONOMICS OF THE PUBLIC SECTOR
 
 Ch10 Externalities
 
 Ch11 Public Goods and Common Resources
 
 Ch12 The Design of the Tax System
 
 
 
 PART V: FIRM BEHAVIOR AND THE ORGANIZATION OF INDUSTRY
 
 Ch13 The Costs of Production
 
 Ch14 Firms in Competitive Markets
 
 Ch15 Monopoly
 
 Ch16 Monopolistic Competition
 
 Ch17 Oligopoly
 
 
 
 PART VI: THE ECONOMICS OF THE LABOR MARKET
 
 Ch18 The Markets for the Factors of Production
 
 Ch19 Earnings and Discrimination
 
 Ch20 Income Inequality and Poverty
 
 
 
 PART VII: TOPICS FOR FURTHER STUDY
 
 Ch21 The Theory of Consumer Choice
 
 Ch22 Frontiers in Microeconomics
 
 
 
 PART VIII: THE DATA OF MACROECONOMICS
 
 Ch23 Measuring a Nation’s Income
 
 Ch24 Measuring the Cost of Living
 
 
 
 PART IX: THE REAL ECONOMY IN THE LONG RUN
 
 Ch25 Production and Growth
 
 Ch26 Saving, Investment, and the Financial System
 
 Ch27 The Basic Tools of Finance
 
 Ch28 Unemployment
 
 
 
 PART X: MONEY AND PRICES IN THE LONG RUN
 
 Ch29 The Monetary System
 
 Ch30 Money Growth and Inflation
 
 
 
 PART XI: THE MACROECONOMICS OF OPEN ECONOMICS
 
 Ch 31. Open-Economy Macroeconomics: Basic Concepts
 
 Ch 32. A Macroeconomic Theory of the Open Economy
 
 
 
 PART XII: SHORT-RUN ECONOMIC FLUCTUATIONS
 
 Ch 33. Aggregate Demand and Aggregate Supply
 
 Ch 34. The Influence of Monetary and Fiscal Policy on Aggregate Demand
 
 Ch 35. The Short-Run Tradeoff between Inflation and Unemployment
 
 
 
 PART XIII: FINAL THOUGHTS
 
 Ch 36. Six Debates over Macroeconomic Policy
 
 
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