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成為賈伯斯:天才巨星的挫敗與孕成
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Principles of Economics (Custom Edition) 7/E

Principles

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訂購需時10-14天
9781305008908
Gregory Mankiw
華泰文化
2014年4月28日
453.00  元
HK$ 430.35  






ISBN:9781305008908
  • 叢書系列:經濟學原理
  • 規格:平裝 / 853頁 / 普通級
    經濟學原理


  • [ 尚未分類 ]











      1."In the News" boxes include excerpts from many newspaper articles and encourage students to apply basic economic theory to discover how economics can provide an illuminating new perspective and enable greater understanding of world events.



      2."FYI" boxes provide additional material to expand key concepts and discussions by offering a glimpse into the history of economic thought, clarifying technical issues, and exploring supplementary topics you might choose to complement your core lectures.



      3.Economic theory is most useful and interesting when applied to actual events and policies, which is why the text contains numerous Case Studies to vividly illustrate the real-world applications and consequences of key principles.



      4."Quick Quizzes" follow each major section to help students check their comprehension of what they just learned and to focus their review when preparing for exams.



      5.Each chapter contains a variety of problems and applications that encourage students to apply the material they have learned. These practical, interesting activities serve equally well as homework assignments and starting points for lively classroom discussions.






    PART I: INTRODUCTION

    Ch 1 Ten Principles of Economics

    Ch 2 Thinking Like an Economist

    Ch 3 Interdependence and the Gains from Trade



    PART II: HOW MARKETS WORK

    Ch 4 The Market Forces of Supply and Demand

    Ch 5 Elasticity and Its Application

    Ch 6 Supply, Demand, and Government Policies



    PART III: MARKETS AND WELFARE

    Ch 7 Consumers, Producers, and the Efficiency of Markets

    Ch 8 Applications: The Costs of Taxation

    Ch 9 Application: International Trade



    PART IV: THE ECONOMICS OF THE PUBLIC SECTOR

    Ch10 Externalities

    Ch11 Public Goods and Common Resources

    Ch12 The Design of the Tax System



    PART V: FIRM BEHAVIOR AND THE ORGANIZATION OF INDUSTRY

    Ch13 The Costs of Production

    Ch14 Firms in Competitive Markets

    Ch15 Monopoly

    Ch16 Monopolistic Competition

    Ch17 Oligopoly



    PART VI: THE ECONOMICS OF THE LABOR MARKET

    Ch18 The Markets for the Factors of Production

    Ch19 Earnings and Discrimination

    Ch20 Income Inequality and Poverty



    PART VII: TOPICS FOR FURTHER STUDY

    Ch21 The Theory of Consumer Choice

    Ch22 Frontiers in Microeconomics



    PART VIII: THE DATA OF MACROECONOMICS

    Ch23 Measuring a Nation’s Income

    Ch24 Measuring the Cost of Living



    PART IX: THE REAL ECONOMY IN THE LONG RUN

    Ch25 Production and Growth

    Ch26 Saving, Investment, and the Financial System

    Ch27 The Basic Tools of Finance

    Ch28 Unemployment



    PART X: MONEY AND PRICES IN THE LONG RUN

    Ch29 The Monetary System

    Ch30 Money Growth and Inflation



    PART XI: THE MACROECONOMICS OF OPEN ECONOMICS

    Ch 31. Open-Economy Macroeconomics: Basic Concepts

    Ch 32. A Macroeconomic Theory of the Open Economy



    PART XII: SHORT-RUN ECONOMIC FLUCTUATIONS

    Ch 33. Aggregate Demand and Aggregate Supply

    Ch 34. The Influence of Monetary and Fiscal Policy on Aggregate Demand

    Ch 35. The Short-Run Tradeoff between Inflation and Unemployment



    PART XIII: FINAL THOUGHTS

    Ch 36. Six Debates over Macroeconomic Policy





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